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glynistao

I help fashion e-commerce brands create optimized content and attract potential customers through organic search
🎙Host of Chase Your Dreams #podcast

New podcast episode drops today! 🔥 In this ep New podcast episode drops today! 🔥 

In this episode, we chat with Nikki Dindo, founder of Spring Media Co., a boutique agency specializing in social media management, influencer marketing, and media relations. Nikki shares her journey through the fashion and PR industry, emphasizing the importance of authenticity, storytelling, and strategic branding.

Listen to Chase Your Dreams Podcast on Apple Podcast and Spotify.
I’m so proud of my students who participated in I’m so proud of my students who participated in this week’s Fashion Games.

Join me as I visit the new Lasalle College Vancouver campus and celebrate the incredible talent of emerging designers who competed in a high-intensity, upcycle design challenge.

The challenge was for participants to reengineer a garment and give life to something new, by working with materials that have reached the end of their conventional cycle (pre-loved garments, deadstock, excess material).

They had 6 hours to map, design, and sew their finished piece together. Using zero-waste and upcycling methodologies, they created a new garment with the materials provided.

Here are the finished works. Which one is your favorite design?
New podcast! 💖 Anne Mulaire is an award-winning New podcast! 💖 Anne Mulaire is an award-winning fashion brand founded by Red River Métis designer, Andréanne Mulaire Dandeneau. 

This woman-led brand blends ethical manufacturing, inclusivity and Indigenous teachings, setting new standards for sustainable fashion in Canada. 

Rooted in Winnipeg, Manitoba, the brand started 20 years ago in Andréanne’s parents’ basement. Her collections celebrate Métis heritage through vibrant designs, eco-friendly practices, and empowering Indigenous communities.

Listen to Chase Your Dreams Podcast on Apple Podcast and Spotify.
New podcast drops today!🔥 In this episode, Andr New podcast drops today!🔥 In this episode, Andréanne Mulaire Dandeneau, founder and designer of Anne Mulaire shares her journey of building a sustainable fashion brand rooted in her Métis heritage. 

She discusses the importance of authenticity and her commitment to ethical manufacturing and community support in the age of fast fashion. Anne emphasizes the significance of storytelling in fashion and how her cultural background influences her designs.

She also highlights her initiatives to reduce waste and promote sustainability within the fashion industry, while offering valuable advice for aspiring entrepreneurs.

Listen to Chase Your Dreams Podcast on Apple Podcast and Spotify.
Driven by a deep commitment to sustainability, Sha Driven by a deep commitment to sustainability, Shannon has grown @simply_merino into a purpose-led brand that goes beyond fabric choices. 

Under her leadership, the company has diverted over 15,000 pounds of textile waste from landfills through its recycling initiatives. 

Her values as a mother, environmentalist, and small business owner continue to shape the brand’s mission. Whether it’s educating customers on the benefits of natural fibers or building long-term supplier relationships, Shannon is redefining what it means to build a thoughtful, values-led sustainable fashion business from the ground up.

Listen to Chase Your Dreams Podcast on Apple Podcast and Spotify. 

…

#fashionindustry #slowfashion #businessoffashion #fashionbrand #fashionentrepreneur #sustainablefashion #fashiondesigner #fashionboss #fashionpodcast #shopifyseller #madeincanada #fashionecommerce #canadianfashion
A simple reminder ❤️ A simple reminder ❤️
Podcasting is fun but its not as easy as it looks. Podcasting is fun but its not as easy as it looks. Most of the time what you hear and see are the final, edited results.

I’m back behind the mic after a bit of a pause that was mainly due to time constraints. I love doing podcast but it takes a lot of time. 

There’s the preparation work that involves outreach and booking guests. Research and preparing interview questions. Figuring out all the tech that goes with it. 

Then the actual recording. And then editing, transcribing and creating the cover graphics, summary, show notes and posting the episode on the publishing app like @spotifyforcreators . 

After then there’s lots of promoting and sharing on different platforms. 

Even with technology like AI, there’s still a lot of work involved. So I really admire the show hosts who show up consistently week after week, and month after month. 

Recently I just recorded three episodes with @simply_merino, @annemulaire, and PR strategist Nikki Dindo. Stay tuned for those episodes over the coming weeks. And thanks for your support and listening to the podcast. ❤️
New podcast episode!🔥 In the early stages of ru New podcast episode!🔥 In the early stages of running Simply Merino, Shannon hesitated to show the reality behind the brand because she felt small compared to polished competitors. 

Over time, she realized that being open about the production process, working from home, and the brand’s modest beginnings actually created deeper trust.

Today, she actively shares how garments are made, who makes them, and why certain decisions are made. A major turning point in this journey was visiting her Merino wool supplier in Australia and sharing that story with customers. These behind-the-scenes moments help reinforce customer loyalty and show that the brand is committed to full transparency.

Listen to Chase Your Dreams Podcast on Apple Podcast and Spotify. 

…

#fashionindustry #creativeentrepreneurs #businessoffashion #fashionbrand #fashionentrepreneur #fashioneducation #fashiondesigner #fashionboss #fashionpodcast #shopifyseller #shopifystore #fashionecommerce #canadianfashion
New podcast episode drops today! 🔥 In this epi New podcast episode drops today! 🔥

In this episode we are joined by Shannon, owner of @simply_merino —a sustainable clothing brand based in Vancouver, Canada and specializing in Australian Merino wool. She shares her journey from teacher to fashion entrepreneur, and discusses how her values around sustainability, transparency, and community support have shaped the brand.

Listen to Chase Your Dreams Podcast on Apple Podcast and Spotify. 

…

#fashionindustry #creativeentrepreneurs #businessoffashion #fashionbrand #fashionentrepreneur #fashioneducation #fashiondesigner #fashionboss #fashionpodcast #shopifyseller #shopifystore #fashionecommerce #canadianfashion #madeincanada
I’m so excited to co-host my next webinar with C I’m so excited to co-host my next webinar with Carol Shih, CEO of ⁠Qode Space⁠, a Shopify web development and creative agency.

In this free webinar, we’ll show you how to plan your redesign with SEO in mind, avoid costly mistakes, and even use the redesign as an opportunity to improve your search performance.

In this 60-minute session, you’ll learn:
✅ The most common mistakes brands make during a redesign
✅ How to protect your existing rankings, traffic, and sales
✅ The 5-step SEO checklist to follow before, during, and after your redesign
✅ How to set up redirects, URL structures, and crawlability the right way
✅ Quick wins to improve SEO performance with your new design
 
This webinar is for you if:
You’re planning to redesign or replatform your e-commerce site
You want to preserve — and grow — your organic search traffic
You’re unsure how design, development, and SEO all fit together
You want a clear plan to avoid costly SEO mistakes
Details:
📍 Where: ZOOM (Link will be provided upon sign-up.)
🗓️ When: Thursday, June 26th
⏰ Time: 11:30am PST / 2:30pm EST
 
You’ll have a chance to ask questions and connect with us during the session. Register your spot today!
https://info.glynistao.com/seo-for-website-redesign

…

#ecommercewebinar #shopifyseller #fashionecommerce #fashionSEO
Wondering why your products aren’t ranking—or Wondering why your products aren’t ranking—or why traffic isn’t turning into sales?

👉 The issue might be your on-page SEO.

I’ve helped fashion and lifestyle e-commerce brands boost their visibility by making practical changes to on-page SEO, such as improved product titles, meta descriptions, page structure, and internal linking. 

One client saw their organic traffic go up by 38% in just 3 months.⁠
In my latest blog, I break down the key elements of on-page SEO and how you can make improvements to boost your traffic and sales.
* What is On-Page SEO and Why It Matters for E-Commerce
* Key Elements of On-Page SEO for E-Commerce Sites
* Common On-Page SEO Mistakes to Avoid
* Real-World Example: A Fashion Brand’s On-Page SEO Overhaul
* Tips for Continuous On-Page SEO Success

📌 On-page SEO is not a one-time fix—it’s part of your foundation for long-term growth. Start by optimizing just one collection or product page. Then keep going.⁠

🔗 Read the full blog: glynistao.com
🗓 Want expert help? DM to book a 1:1 SEO call with me

…

#ecommerceSEO #fashionSEO #onpageSEO #shopifySEO #ecommercetips #fashionbusiness #ecommercegrowth #seoconsultant #seoforbrands #smallbizmarketing
I’m excited to lead an SEO training on June 17 w I’m excited to lead an SEO training on June 17 with @ceoschool 

How to Write SEO-Friendly Content for Your Business & Brand

If you want to grab your target customer’s attention in an overcrowded marketplace and help your audience get to know, like and trust your business & brand in order to drive conversions—this webinar is for you.

In this webinar you will learn:

✅  How creating blogs can benefit your business

✅  What online businesses and e-commerce brands should write about

✅  Tips on crafting high-quality, one-of-a-kind blogs that will stand out and build trust

✅  How to incorporate Search Engine Optimization (SEO) into your blogs to gain more visibility on search engine results and increase website traffic

Practical and informative, this workshop is backed by the latest research on Google Search Engine algorithms. I will provide you with ACTIONABLE steps on how to create more relevant, interesting and useful content for your target audience that will influence them to choose your brand over your competition.
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