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glynistao

I help fashion brands increase organic traffic, rank ⬆️ in search and make more sales online.
🎙Host of Chase Your Dreams #podcast
👇Free SEO Training

Glynis Tao | Fashion E-Commerce Specialist
Why do you get up in the morning? I know, that’ Why do you get up in the morning?

I know, that’s a heavy question to be asking, but as a fashion design entrepreneur, the success of your business and the feeling of fulfillment is so closely tied to doing what you love, what you’re good at, what the world needs, and what you can be paid for.

If you’re up for taking the time today to reflect on your life’s purpose, read my latest blog:

Ikigai: A Designer’s Guide to Finding Your Purpose

You’ll learn about the concept of Ikigai (ee-key-guy), a Japanese term meaning “a reason for being”. It’s about finding happiness and living your life’s purpose.

I share about how this concept has played out in my career—from being unfulfilled in my corporate job, to eventually finding purpose and joy in running my own lifestyle clothing brand, to now working as an SEO and business consultant!

At the end of this article, you will learn the four steps to finding your Ikigai. Read my blog post here: https://glynistao.com/blog/

… 

#lifepurpose #lovewhatyoudo #ikigai #fashionindustry #fashioninstagram #clothingdesigner #fashioneditorials #styleinspirations #creativeentrepreneurs #businessoffashion #fashionenthusiast #fashionentrepreneur #fashioneducation #worldoffashion #fashionweekly #momfashionista #fashionadvisor #fashiondesignerlife #fashionspiration #stylebloggerstyle #fashionboss #fashionpodcast #trendingfashions #designerworld #fashionempire #fashionbrand #fashionschool
It’s true, things are changing all the time! Th It’s true, things are changing all the time!

The world of SEO is constantly evolving, and staying ahead of the curve is essential for online success.
If you want to attract more eyes to your fashion brand and increase traffic to your e-commerce website, you need to:

✔️Get in the game of SEO, and
✔️Stay up to date on today’s most relevant strategies

What’s new with SEO this year?

Read my latest blog:

Best SEO Tips for Fashion E-Commerce in 2023

In this post, we’ll explore some of the best tips in 2023 to help you improve your online visibility and drive more traffic to your site.

From optimizing your product pages to building a solid backlink strategy, we’ll cover everything you need to know to make your fashion e-commerce site stand out from the competition.
I hope this article will help guide your SEO efforts this year.

If you need additional SEO help, book a free consultation with me.

Read my latest blog post here: https://glynistao.com/blog/
Happy International Women’s Day! Shoutout to a Happy International Women’s Day! 

Shoutout to all the strong, beautiful women who are kicking a$$ and making sh*t happen 🙌 

You inspire so many just by being the awesome person that you are 💖 Keep fighting for what you believe in! 

Tag a woman who inspires you.

…

#InternationalWomensDay  #internationalwomensday2023 #womensday #womenempowerment #womensupportwomen #womenpower #fashionindustry #businessoffashion #fashionenthusiast #fashionentrepreneur #fashioneducation #worldoffashion #fashionweekly #momfashionista #fashionshow #fashiondesignerlife #fashionspiration #stylebloggerstyle #fashionboss #shotokankarate #iskf
Let’s Talk: Branding With Allison Bran, founder Let’s Talk: Branding

With Allison Bran, founder of award-winning branding and marketing agency @startwithrex in Vancouver, Canada. 

I had an inspiring and uplifting conversation with Allison, who provided amazing expert advice for fashion brands and designers on how to take their branding to the next level.

In this IG Live we talk about:

* What is branding and why is it important?
* The difference between branding vs marketing
* Successful brands that are going it right
* The key elements of an effective brand strategy
* What can a clothing company do to start building their brand?
* What is a Business-to-Brand Framework?

Please share this with another brand owner who needs help to rethink + reframe their brand positioning and strategy.

…

#fashionindustry #fashionbranding #fashionmarketing #clothingbrand  #clothingdesigner #fashioneditorials #styleinspirations #creativeentrepreneurs #businessoffashion #fashionenthusiast #fashionentrepreneur #fashioneducation #worldoffashion #fashionweekly #momfashionista #fashionshow #fashiondesignerlife #fashionspiration #stylebloggerstyle #fashionboss #fashionpodcast #trendingfashions #designerworld #fashionempire #fashionbrand #fashionschool
I'm planning to do a series called “Let's Talk” on IG Live. Where I talk to different experts on a variety of topics like Branding, Product Development, Production, Sales & Marketing… Don’t miss next week’s IG Live on Tuesday, March 7 at 2pm PST (5pm EST).

We will be talking about Branding with Allison Bran, Founder of REX Marketing. 

Here’s just a small sample of what Allison will talk to us about:
- What is branding and why is it important?
- The difference between branding vs marketing
- What can a clothing company do to start building their brand?
- What are some of the biggest mistakes people make with branding?
- What is a “Business-to-Brand” Framework?

Hope to see you there!

…

#fashionindustry #fashioninstagram #clothingdesigner #fashioneditorials #styleinspirations #creativeentrepreneurs #businessoffashion #fashionenthusiast #fashionentrepreneur #fashioneducation #worldoffashion #fashionweekly #momfashionista #fashionadvisor #fashiondesignerlife #fashionspiration #stylebloggerstyle #fashionboss #fashionpodcast #trendingfashions #designerworld #fashionempire #fashionbrand #fashionschool
Where do you usually hide to avoid networking? 😳

The initial thought of talking to strangers at a public event might make you tremble with anxiety and want to hide in the bathroom—I certainly used to feel that way!

But according to networking expert Casey Jacox—if you replace your anxiety with positivity and curiosity, you will discover a new world of possibilities—to make meaningful connections, help other people, and gain more business opportunities.

“When I network, all I tell myself is: I get the chance to meet a new friend and look for ways to serve and help the other person. The more I look to help people, the more positive vibes will come back in my direction. I call this a “boomerang mindset”. -Casey Jacox, Speaker, Author, Executive Coach, & Podcaster

If networking still isn’t a top priority for you—what’s holding you back?

Read my latest blog:

3 Helpful Networking Tips For Shy Entrepreneurs

At the end of this article, you will find practical tips on how to prepare for and what to say at networking events. Read my latest blog post here: https://glynistao.com/blog/

…

#fashionindustry #fashioninstagram #clothingdesigner #fashioneditorials #styleinspirations #creativeentrepreneurs #businessoffashion #fashionenthusiast #fashionentrepreneur #fashioneducation #worldoffashion #fashionweekly #momfashionista #fashionadvisor #fashiondesignerlife #fashionspiration #stylebloggerstyle #fashionboss #fashionpodcast #trendingfashions #designerworld #fashionempire #fashionbrand #fashionschool
What’s your website’s SEO health score? Don’ What’s your website’s SEO health score?
Don’t know?
Then that’s a good sign that it’s overdue for a check-up!

Routine checkups at the doctor are generally recommended once a year, but not many of us do that. And when something goes wrong, we tend to regret it!
The same goes with your website’s SEO.
I have a simple way to assess and diagnose the health of your website for FREE!
Take the first step to improve the SEO of your website today!

Go to the link in bio or https://glynistao.com/free-site-audit

You will receive a report sent to your email that includes the following:
✅ Your Site Health Score
✅ Number of issues found based on severity such as errors, warnings and notices
✅ Top 3 issues to prioritize so you can decide what to fix first 

Our tool scans your website for over 130 technical and SEO mistakes. The site health audit will help you find and fix any on-site issues and improve your Google rankings.

…

#fashionindustry #fashioninstagram #clothingdesigner #fashioneditorials #styleinspirations #creativeentrepreneurs #businessoffashion #fashionenthusiast #fashionentrepreneur #fashioneducation #worldoffashion #fashionweekly #momfashionista #fashionadvisor #fashiondesignerlife #fashionspiration #stylebloggerstyle #fashionboss #fashionpodcast #trendingfashions #designerworld #fashionempire #fashionbrand #fashionschool
Let’s Talk: Fashion Photography With Oliver Arc Let’s Talk: Fashion Photography

With Oliver Archer, Brooklyn-based professional fashion and portrait photographer @oliverarcher 📸

I had a wonderful conversation with Oliver, who provided amazing expert advice for fashion brands and designers on how to take their brand photography to the next level. 

In this IG Live we talk about:

* Preparing for a shoot
* Working with models
* How to get the best product shots
* Advantages of hiring a professional vs. DIY
* Difference between photos for print vs. web/online
* Project budget and pricing

Please share this with another brand owner who needs help with their next fashion photoshoot.

…

#fashionindustry #fashionphotography #fashionshoot #clothingdesigner #fashioneditorials #styleinspirations #creativeentrepreneurs #businessoffashion #fashionenthusiast #fashionentrepreneur #fashioneducation #worldoffashion #fashionweekly #momfashionista #fashionshow #fashiondesignerlife #fashionspiration #stylebloggerstyle #fashionboss #fashionpodcast #trendingfashions #designerworld #fashionempire #fashionbrand #fashionschool
I'm planning to do a series called “Let's Talk” on IG Live. Where I talk to different experts in the fashion industry on a variety of topics like Branding, Product Development, Production, Sales & Marketing… Don’t miss this week’s IG Live on Thursday, February 23rd at 10am PST (1pm EST).

We will be talking about Fashion Photography with Fashion & Portrait Photographer @oliverarcher 

Oliver will address your questions about preparing for a shoot, working with models, how to get the best product shots, the advantages of hiring a professional vs. DIY, the difference between photos for print vs web/ online, and project budget and pricing.

Hope to see you there!

…

#fashionindustry #fashioninstagram #clothingdesigner #fashioneditorials #styleinspirations #creativeentrepreneurs #businessoffashion #fashionenthusiast #fashionentrepreneur #fashioneducation #worldoffashion #fashionweekly #momfashionista #fashionadvisor #fashiondesignerlife #fashionspiration #stylebloggerstyle #fashionboss #fashionpodcast #trendingfashions #designerworld #fashionempire #fashionbrand #fashionschool
The changing world of SEO and search can be full o The changing world of SEO and search can be full of rumors and misunderstandings about what succeeds and fails.

Efforts based on WRONG information, and following bad advice can lead to wasted money and time, as well as missed opportunities for your website to get more traffic!

That’s why this week, I’m on a mission to BUST some MYTHS and deliver the FACTS!

Read my latest blog 9 Common SEO Myths and Facts for Fashion E-Commerce Success https://glynistao.com/blog/

…

#fashionindustry #fashioninstagram #clothingdesigner #fashioneditorials #styleinspirations #creativeentrepreneurs #businessoffashion #fashionenthusiast #fashionentrepreneur #fashioneducation #worldoffashion #fashionweekly #momfashionista #fashionadvisor #fashiondesignerlife #fashionspiration #stylebloggerstyle #fashionboss #fashionpodcast #trendingfashions #designerworld #fashionempire #fashionbrand #fashionschool
Every fashion entrepreneur expects to face challen Every fashion entrepreneur expects to face challenges in their business at various points in their journey.

But what if ALL the challenges come at your business at once? Is there any business owner who is ready for that?

Just three years ago in the midst of a global pandemic, Lexi Soukoreff, Owner of Daub + Design, found herself facing the toughest moment in her company’s history.

With huge uncertainty about the future, and new problems impacting her operations daily, Lexi took the time to share with us her mindset and approach to handling her challenges as an entrepreneur.

While many businesses never recovered from the pandemic, three years later today, not only is Daub + Design still standing, it’s stronger than ever before. Since our interview with Lexi, @daubanddesign continues to grow—currently operating their first retail location in Vancouver, BC.

My latest article takes a look back at the changes and actions Lexi took to keep Daub +  Design running during the global pandemic.

If you are a fashion apparel entrepreneur, I hope that Lexi's story will inspire you to not give up in the face of challenges.
And as a bonus—I suggest proactive ways in which you can prepare your business for the unexpected, and be confident that you can get through difficult times—even when many things are out of your control.

Read Lexi’s story here: https://glynistao.com/business/how-to-overcome-fashion-business-challenges/

…

#fashionindustry #fashioninstagram #clothingdesigner #fashioneditorials #styleinspirations #creativeentrepreneurs #businessoffashion #fashionenthusiast #fashionentrepreneur #fashioneducation #worldoffashion #fashionweekly #momfashionista #fashionadvisor #fashiondesignerlife #fashionspiration #stylebloggerstyle #fashionboss #fashionpodcast #trendingfashions #designerworld #fashionempire #fashionbrand #fashionschool
Let’s Talk: Product Development With Kate Pier Let’s Talk: Product Development 

With Kate Pierre, the Founder of @kateandfrancesdesign 

Product Development is the stage between design and production, where your idea comes to life ✨

In this IG Live I talk to Kate about:

- How she does product development for kate & frances
- Some of the biggest mistakes people make when it comes to product development
- What are some of the important things to consider when you’re starting a brand

Please share this with another brand owner who needs help with the product development process ❤️

Note: Please skip the first 2:30 mins of this. I was having "technical difficulties" ie. I didn't know what i was doing 🤪

…

#fashionindustry #fashionmarketing #clothingbrand #clothingdesigner #fashioneditorials #styleinspirations #creativeentrepreneurs #businessoffashion #fashionenthusiast #fashionentrepreneur #fashioneducation #worldoffashion #fashionweekly #momfashionista #fashionadvisor #fashiondesignerlife #fashionspiration #stylebloggerstyle #fashionboss #fashionpodcast #trendingfashions #designerworld #fashionempire #fashionbrand #fashionschool #garmentmanufacturing #patternmaking
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