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The designers guide to Ikigai

I have been pondering this concept of Ikigai (ee-key-guy) for a while since I stumbled across this image of 4 circles intersecting. It’s a Japanese term meaning “ a reason for being”. It’s about finding happiness and living your life’s purpose. I was immediately...

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5 Top Tips for Entrepreneurial Success

Being an entrepreneur nowadays is about taking advantage of all the opportunities that you have in front of you. To help shortcut your path to success in today's dynamic apparel landscape, here are five lessons that I wish someone had told me when I started. Listen to...

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The power of niching: How I got Google as a client

Do you want to learn how to target your best customers without coming across as salesy and pushy? Do you need clarity around what specific product best represents what you actually do or sell? Are you conflicted about which product to focus on that you’ve actually...

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5 creative ways to overcome small business challenges

It’s almost a given that the small business owner wears many hats. Sometimes it feels like you’re troubleshooting more than you’re creating. Running a small business comes with its share of challenges. Combined with a lack of experience and resources, owners often...

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