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glynistao

I help fashion e-commerce brands become the brand search engines & AI recommend when customers are ready to buy.
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After more than 20 years in the fashion industry, After more than 20 years in the fashion industry, I know this to be true: Beautiful products aren’t enough if the right customers can’t find them. When your brand isn’t visible across Google, AI search and organic product discovery, growth becomes much harder and more expensive. That’s why I’ve evolved my work into helping brands become more discoverable in the modern digital landscape. I’m Glynis Tao, founder of Chase Your Dreams Consulting and a Fashion E-Commerce Growth Strategist. I help fashion and lifestyle e-commerce brands turn Search and AI visibility into predictable revenue, not just traffic. Before starting my consulting business, I worked with brands including Club Monaco and Reebok and ran my own clothing brand for more than a decade. My experience spans product development, sourcing, manufacturing, merchandising, e-commerce, digital marketing and SEO. What makes my approach different is that I don’t just understand search engines, I understand the fashion industry itself. I understand how products are developed, how collections are merchandised, how customers shop, and how founders think because I’ve lived it firsthand. Today, I combine that industry knowledge with SEO and AI visibility strategy to help brands become easier to find, understand and trust online. If you’re unsure whether your brand is visible where customers are searching, join my free 5-Day SEO Visibility Accelerator. Over five days, you’ll learn how to: - Understand where your brand currently appears in search - Identify the visibility gaps holding you back - Improve how search engines and AI platforms understand your business - Focus on the SEO actions most likely to support growth Ready to make your brand easier to find? Join the 5-Day SEO Visibility Accelerator at the link in my bio or visit: 🔗 https://go.glynistao.com/accelerator
Summertime fun ☀️A short trip to Vancouver Island Summertime fun ☀️A short trip to Vancouver Island to relax, sightseeing, spending time with family and longtime friends. How’s your summer going?
Apparently, I have a new operations manager. 😂 Af Apparently, I have a new operations manager. 😂 After listening to me work, my son created his own handwritten “meeting form” based on what he thinks Mom does all day. Meetings. Webinars. AI. SEO. Podcast. And probably a lot of, “Let’s follow up on that.” 😂 It’s a sweet reminder that even when we don’t realize it, our kids are watching us build, solve problems and chase our dreams. Future consultant in training? #WorkingMom #MompreneurLife #BehindTheScenes #ChaseYourDreams
Most brands are pouring money into paid channels w Most brands are pouring money into paid channels while ignoring SEO, even though it’s one of the few marketing assets that compounds over time. After working with multiple 7-figure fashion brands, I’ve noticed a consistent pattern: The brands that scale are not doing more. They are simply easier to find, easier to understand, and easier to trust at the moment it matters. That’s what I call visibility alignment. That’s exactly why I created The Fashion SEO Visibility Accelerator. A free 5-day guided framework designed to help ecommerce brands turn visibility into revenue. Over 5 days, I’ll walk you through: ✅ What’s actually shaping brand discovery right now ✅ Why your traffic isn’t converting ✅ How to move from invisible to in-demand ✅ The small upgrades that drive real growth ✅ How to build a long-term growth engine This isn’t theory. It’s the same strategic lens I use with my 7-figure e-commerce clients to turn visibility into revenue. This is for you if: - You’re getting traffic but not enough sales - You know your brand is strong but not being discovered - You’re tired of relying only on paid acquisition - You want a clearer path from visibility to revenue If visibility has been the bottleneck in your growth, this is where to fix it. 👉 Start the free 5-Day Accelerator https://go.glynistao.com/accelerator Let’s get your brand in front of the people who are already looking for you.
“No matter how hard I’ve tried to leave the fashio “No matter how hard I’ve tried to leave the fashion industry, it keeps pulling me back.” For 30 years, I’ve worked behind the scenes in the fashion industry. I’ve sourced fabrics in Hong Kong, managed million-dollar inventories at Club Monaco, designed CFL uniforms at Reebok, survived the intensity of New York fashion, built and scaled my own clothing brand, worked with Google, and eventually found my way into SEO and AI visibility. But this episode isn’t about my résumé. It’s about the lessons behind the journey. The moments when I questioned everything. The pivots I never planned and the setbacks that became opportunities. And why, despite trying to leave the industry more than once, I always found my way back. After interviewing nearly 50 incredible founders on Chase Your Dreams, I realized I’d never fully shared my own story. So this episode is different. It’s honest, unscripted, and a look behind the curtain at the experiences that shaped who I am today and why I’m so passionate about helping fashion entrepreneurs build businesses that last. If you’re building a business or wondering whether all the twists and turns are worth it, this episode is for you. 🎧 Episode #76: My 30-Year Journey in Fashion (Part 1): From Sewing My First Apron to Building a Global Clothing Brand I’d love to know: What’s one experience that changed the direction of your career? Listen to Chase Your Dreams on Apple Podcasts and Spotify.
Happy Friday! Have you heard the buzz that’s happe Happy Friday! Have you heard the buzz that’s happening on social media?

People have been talking about having their colour analysis done by @christinaflorencio and after they discovered their true colours they’ve become more discerning and intentional shoppers. Have you had your colour analysis done? If not, book a consultation with @revivalcolourstudio. Not only is it fun but it can save you money. Christina Florencio is an Accredited Colour Analysis Educator, Slow Fashion Stylist, and Founder of REVIVAL Colour Analysis Studio in Vancouver. After spending years in the vintage fashion industry, Christina shifted her business toward helping people discover the colours that naturally enhance their appearance while encouraging more intentional shopping habits. 🎧 Episode #75: Finding Your True Colours and Building a Business Around Intentional Style with Christina Florencio. Listen to Chase Your Dreams on Apple Podcasts and Spotify.
Real client results working with growth-stage foun Real client results working with growth-stage founders and marketing leaders. I built Chase Your Dreams to bridge the gap between the business of fashion and the reality of digital growth. With over 20 years in the apparel industry, I bring a business-first lens to SEO. That means we focus on what drives revenue, not just rankings. As more customers turn to ChatGPT, Google AI Overviews, Claude, and Perplexity to discover brands, being visible isn’t just about Google anymore. Wondering if your brand is showing up in AI search? Join my free 5-Day SEO Visibility Accelerator and learn how to future-proof your visibility. 🔗 go.glynistao.com/accelerator
What exactly is colour analysis and why is everyon What exactly is colour analysis and why is everyone talking about it again? If you’ve been seeing colour analysis all over your social feeds lately, you’re not alone. But it’s much more than a passing trend. My latest podcast guest, Christina Florencio, is an Accredited Colour Analysis Educator, Slow Fashion Stylist, and Founder of REVIVAL Colour Analysis Studio in Vancouver. She helps people discover the colours that naturally complement their skin tone, eyes, hair, and features so they can build wardrobes that feel authentic and intentional. As Christina explains, colour analysis isn’t about changing who you are. It’s about enhancing what you already have. “The philosophy is that how you were born naturally is what Mother Nature intended for you. It is actually your best colouring.” While colour analysis has experienced a resurgence in recent years, its roots go back decades. Hollywood used it to help actors look their best on camera, and today it’s helping people shop more intentionally, build confidence, and create wardrobes they’ll actually wear. In this clip, Christina explains what colour analysis really is and why understanding your natural colouring can change the way you think about getting dressed. Have you ever had your colours analyzed? If so, what season are you? 🎧 Episode #75: Finding Your True Colours and Building a Business Around Intentional Style with Christina Florencio. Listen to Chase Your Dreams on Apple Podcasts and Spotify.
How can knowing your colours actually save you mon How can knowing your colours actually save you money? It might sound surprising, but according to my latest podcast guest, Christina Florencio, it has very little to do with buying more clothes. Christina is an Accredited Colour Analysis Educator, Slow Fashion Stylist, and Founder of REVIVAL Colour Analysis Studio in Vancouver. After years in the vintage fashion industry, she realized that helping people understand what truly suits them was one of the most powerful ways to encourage more intentional shopping. As Christina puts it: “This type of work and education can really help you save money. It allows people to slow down and be discerning.” Instead of filling your closet with pieces you’ll never wear, colour analysis helps you recognize what works for you before you make the purchase. It’s not about following trends or replacing your entire wardrobe. It’s about making better decisions with the clothes you already own and becoming more intentional with the ones you choose to buy next. In this clip, Christina shares how understanding your colours can build confidence, simplify shopping, and support a more sustainable approach to fashion. Do you tend to shop on impulse, or do you take time to really think before making a purchase? 🎧 Episode #75: Finding Your True Colours and Building a Business Around Intentional Style with Christina Florencio. Listen to Chase Your Dreams on Apple Podcasts and Spotify.
Feeling the excitement of the Fifa Wold Cup in my Feeling the excitement of the Fifa Wold Cup in my hometown. 🇨🇦⚽️🇨🇦 Typically not a fan of crowds but decided to step out and experience the energy at the Fan Festival. I caught the tail end of the Canada vs Morocco game. Such a heartbreaking loss but happy Canada made it this far into the round of 16. Overall I think the event was well done, lots to do for families and kids. They have lots of food vendors, sponsor booths, soccer skeeball, face painting, and a performance by WOTE. It turned out to be a great day!
Six years ago, I hit record on my very first podca Six years ago, I hit record on my very first podcast episode. Back then, I didn’t have a fancy microphone, recording software, or editing tools. I recorded episodes directly on my phone and uploaded them to Anchor. I had no idea where it would lead. Today, 74 episodes and nearly 50 incredible guests later, I’m still showing up behind the mic. A recent guest told me, “You’re really good at interviews. You make people feel comfortable and at ease.” That meant more to me than they probably realized. Because the truth is, I wasn’t always comfortable interviewing people. I still get nervous before every recording, but I’ve learned that confidence comes from doing the work over and over again. So why do I keep doing it? Because I genuinely love these conversations. I love learning how founders overcome challenges, solve problems, and build businesses they’re proud of. And I love sharing those stories with this community because I know someone listening needs to hear them. That has always been the mission of the Chase Your Dreams Podcast. To every guest who trusted me with your story… To every listener who’s tuned in on your morning walk, your commute, or while working… To everyone who has left a review, shared an episode, or sent me a message saying it helped… Thank you. ❤️ You’re the reason I continue to show up week after week and year after year. Here’s to many more conversations, lessons, and dreams worth chasing.
Episode #73: The most common questions fashion fou Episode #73: The most common questions fashion founders ask me right now. I thought I’d answer some of the most common questions I’ve been getting recently from fashion, beauty, and lifestyle founders. These are questions coming from clients, podcast listeners, founders in my community, and brands I’m speaking with every week. Q: If ChatGPT and Claude are answering questions directly, does ranking on Google even matter anymore? Listen to Chase Your Dreams Podcast on Apple Podcast and Spotify.
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