Blog
Take your business skills to the next level
Black Friday 2025: Best Tips to Drive Holiday Success
Black Friday 2025: Best Tips to Drive Holiday Success for Fashion E-Commerce Brands Black Friday continues to dominate as one of the most lucrative sales ...
SEO in the Age of AI: How to Drive Traffic in 2025
AI Search Optimization: How to Drive Traffic in 2025 “Let your work do the work for you.” That’s a powerful reminder from retail strategist Jeanel ...
Guide to Omnichannel Marketing for Luxury Fashion Brands
Why an Omnichannel Approach is Essential for Luxury Fashion Brands In the fast-moving world of e-commerce, one thing is certain: nothing stays the same. What ...
How SEO Optimization Can Elevate Your Shopify Store
Shopify and SEO: A Perfect Pairing for Busy Entrepreneurs Not long ago, I sat down for a virtual chat with Kirsten, a fashion entrepreneur and ...
AI for SEO: How to Use AI Tools to Improve Your Fashion SEO Strategy
Guide to using AI for SEO with practical prompts for fashion e-commerce brands The fashion e-commerce world is evolving rapidly, and staying ahead requires more ...
Guide to On-Page SEO for E-Commerce Brands
Understanding On-Page SEO for E-Commerce If you're running an online store and struggling to get your products seen on Google, it might not be your ...
How I Helped a Women’s Sportswear Brand Strengthen Their Fashion SEO Strategy
When I first met Karen, owner of an upscale women’s golf, tennis, and pickleball apparel, accessories and equipment brand, she was facing a familiar but ...
Product Page SEO: How to Turn Traffic into Sales with Smarter Content
If your product pages only offer the basics—size, color, price—you’re missing a huge opportunity. Product page SEO is more than just inserting keywords; it’s about ...
SEO Strategy for Kids' Clothing Boutique: Expert Tips to Start an Online Boutique
Helping a Kids’ Boutique Find Its Voice Online: SEO Insights from a Discovery Call with Glynis Tao Starting an online boutique is more than just ...
