How to validate your business idea with market research
Learn how to do market research for your fashion and clothing business Market research is a critical component when you’re launching a product, trying to improve your existing product, or when you’re just looking to be a step ahead of your competitors. It will provide...How to start a niche clothing business in 2020
Today I’m going to share my story how I launched my 6-figure clothing business with 2 yards of polar fleece, that costed $25 . Beginning a career in fashion starts with getting the right education My journey into clothing design started very early during my high...How to use SEO for your clothing brand
This is a presentation recorded at Apparel Camp in Vancouver on October 5, 2019. Do you have a website that gets little to no organic traffic? If you have a brand new website or even a website that’s getting little to no traffic, you can still generate a lot of...How to use stories to connect with customers for product businesses
When I started my first business Punch Brand, I was a bit of a “shy entrepreneur”. I hid behind my brand and intentionally created the illusion that I was a large, established company. I created a façade that looked somewhat “corporate” and wrote the About Us page in...
